A percentage of all sales goes to charities to support Australians
Hopkins Foundation

When crisis strikes

Rapid support for communities hit by crisis

From bushfires to floods, disaster can upend a community in hours. Your support funds rapid emergency response and the long road to recovery and rebuilding.

Disaster Relief — Hopkins Foundation

The challenge

Why this matters

Extreme weather events are growing in frequency and scale, and recovery can take years long after the news cameras leave.

Proceeds fund emergency response, recovery and rebuilding efforts.

$4.5b

Annual disaster cost to Australia

72 hrs

The critical first-response window

10 yrs

Typical community recovery timeline

Where it goes

How your support helps

01

Emergency response

Funding food, water, shelter and essentials in the critical first hours after disaster strikes.

02

Recovery support

Helping families replace essentials and access financial and emotional support.

03

Rebuilding communities

Backing the long-term rebuilding of homes, schools and community infrastructure.

When the floods took everything, the relief team was there within a day. We’ll never forget it.

Community member, northern NSW

Frequently asked questions

How quickly does support reach communities?

Our funded partners mobilise within the critical 72-hour window and stay for the long recovery that follows.

Does support continue after the emergency?

Yes. Recovery can take years, so proceeds also fund long-term rebuilding of homes, schools and community infrastructure.